CIE IGCSE - Business Studies

CIE | IGCSE | Business Studies

Understanding business activity

Business activity

Classification of businesses

Enterprise, business growth and size

Types of business organisation

Business objectives and stakeholder objectives

CIE | IGCSE | Business Studies

People in business

Motivating employees

Organisation and management

Recruitment, selection and training of employees

Internal and external communication

CIE | IGCSE | Business Studies

Marketing

Marketing, competition and the customer

Market research

Marketing mix

Marketing strategy

CIE | IGCSE | Business Studies

Operations management

Production of goods and services

Costs, scale of production and break-even analysis

Achieving quality production

Location decisions

CIE | IGCSE | Business Studies

Financial information and decisions

Business finance: needs and sources

Cash-flow forecasting and working capital

Income statements

Statement of financial position

Analysis of accounts

CIE | IGCSE | Business Studies

External influences on business activity

Economic issues

Environmental and ethical issues

Business and the international economy